LEAD GEN EXPO 2025
June 4–5 | Cleveland, OH
ATTN: Home Improvement Business
Owners, Leaders & Marketers
Today, the home improvement industry is more competitive than ever.
Plenty of contractors entered the market 2020-2022, while some pre-existing companies expanded their operations – only to see a decrease in market demand and the availability of financing to
feed that demand.
As a result, it’s never been more difficult or more expensive to get leads.
And NOTHING happens in this business until someone makes a LEAD.
The problem is, this industry lost the art of making a lead during the Covid boom.
The fish were jumping into the boat.
Our teams simply became order takers.
Once the market started to normalize, leads and sales started to drop.
Lead aggregators saw an opportunity to sweep in and save the day, offering leads for $200.00/pop, then $300.00, then $400.00, and the prices kept climbing.
And in 2025, with TCPA regulations taking effect, online leads are expected to get even MORE expensive.
Now, it’s time for a Lead Renaissance.
It’s time for smart businesses to get back to the art of making a lead out of thin air.
Eliminate the competition. Maximize profit. Take home all the spoils.
***Now, this is IMPORTANT –
You and your team aren’t going to learn the craft of making a lead from some guru or a fancy motivational speaker.
Because let’s be honest – they’ve never made a home improvement lead in their lives.
Getting a home improvement lead today is about as hard as it was back in 2009. You need REAL strategies, tactics and tools if you want to succeed.
That’s why I’d like to invite you to LEAD GEN EXPO 2025, happening June 4-5 in bustling Cleveland, Ohio.
Become a MASTER at making leads, leaving your competition in the dust.
DO NOT WAIT.
There has never been more demand to learn the techniques we are sharing at this conference.
The coaches on stage charge upwards of $15,000 for a one-day consultation. And you have the opportunity to learn from ALL of them for a tiny fraction of the cost.
Hurry and snag your ticket now. Seats WILL sell out.
Can’t wait to see you in rockin’ Cleveland where we’ll be having a Lead-Making Party!
- Tony
Tony Hoty
Founder, Tony Hoty Training & Consulting
Owner, Window and Bath Depot of Cleveland
“This is not just fluff. It’s tactical, it’s strategic… I have a lot of action plans. I've been taking all the breaks to call my team and be like, ‘Hey, when I come back, we're doing this.’”
- Kyle Benoit, Bordner Home Improvement
Bob Quillen
P&L Coach
Rich Harshaw
Level 10 Contractor
Joe Talmon
Megan Beattie
Tony Hoty
Chris Williamson
TJ Parsons
Hannah DeLozier
You’re Gonna Have FUN Making Leads in Rockin’ Cleveland, Ohio!
Enjoy the Lake Erie breezes this summer when you join us at the Embassy Suites by Hilton Cleveland Rockside in Independence, Ohio. Cc#
You’ll have the BEST time MASTERING the art of making leads while enjoying Top Golf (it’s literally right beside the hotel).
But the fun doesn’t stop there!
You’re a short distance from steakhouses, bars, and even *ax throwing.* Talk about mastering an art!
And don’t let 15 minutes stand between you and downtown Cleveland where you can visit the Rock and Roll Hall of Fame.
At Lead Gen Expo, you won’t just figure out how to make more leads, you’ll make fun memories you’ll talk about for years to come.
BTW - This location is fun AND convenient! It’s just a 15-minute ride from Cleveland-Hopkins International Airport, which has TONS of easy, affordable flights.
*Once you purchase your tickets for Lead Gen Expo 2025, you’ll receive an email confirmation with the link to the hotel room block. Reserve quickly - these rooms WILL run out.
