Episode 23 – Richard Oatman
Making Radio Work
Richard started out as a radio account executive and later moved to Kansas City as a sales manager for a radio station. During that time he learned what a powerful force radio could be in generating leads, and he saw how shockingly few people really understood how to use it. He started First Person Advertising in 2008 so he could put the knowledge that he had gained in his first 20 years to help his clients succeed in their marketing efforts.
Today he specializes in Home Improvement marketing and manages radio and television marketing campaigns in over 23 different markets as large as Houston, Tx, all the way down to Norfolk, Ne.